Article Summary
IBM’s new flagship office in New York City, designed by Gensler, brings together the company’s diverse business units under one roof in Manhattan. Located at One Madison Avenue, the 270,000-square-foot headquarters highlights a visionary, forward-focused culture and accommodates more than 2,000 employees. The workspace is divided into three key zones, providing flexibility and choice for independent, focused tasks, collaboration, and relaxation or get-togethers with colleagues.
What This Means for You
- Discover the importance of creating workspaces that support various tasks and foster collaboration.
- Learn how strategic use of design elements, such as color and materials, can enhance brand identity and user experience.
- Seek opportunities to establish shared spaces that encourage interaction and innovation among diverse teams and business units.
- Adopt a more dynamic, flexible approach to designing office environments, focusing on varied lighting, multiple types of furnishings, and comfortable efficiency.
Original Post
With a continued emphasis on team-based collaboration, IBM leadership envisioned a place to bring its diverse business units under one roof in Manhattan. Once again, they tapped Gensler (the firm completed IBM’s Toronto office) to design the 270,000-square-foot headquarters in the Flatiron District.
Key Terms
- Team-based Collaboration
- Workspace Zoning
- Brand Identity
- User Experience
- Flexible Office Design
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