Summary:
Westpac’s head of broker distribution, Sara Willsallen, presented the “Westpac Australian Broker of the Year” award to Katie Thomas of Focus Finance at the AMAs (Australian Mortgage Awards). The award recognizes excellence in the mortgage broking industry, highlighting Thomas’s achievements amid strong competition. Westpac emphasizes its commitment to supporting industry excellence, positioning the AMAs as the highest standard for broker performance.
What This Means for You:
- Industry Benchmark: The AMAs set a gold standard for mortgage brokers, signaling top-tier performance and credibility.
- Broker Selection: When choosing a broker, prioritize award winners like Katie Thomas for proven expertise and client satisfaction.
- Career Growth: Aspiring brokers should aim for AMA recognition to elevate their professional reputation and marketability.
- Competitive Landscape: Increased competition among brokers may drive higher service standards—expect more tailored financial solutions.
Original Post:
Sara Willsallen, head of broker distribution at Westpac, who presented the “Westpac Australian Broker of the Year” award on behalf of the bank and picture above right, added: “Westpac is incredibly privileged to support the pinnacle of individual achievement in the entire broking industry, which is the AMA ‘Broker of the Year.’ And it’s incredibly powerful to recognize someone like Katie Thomas from Focus Finance for all that her and her team have achieved. And in a field of incredible competition as well. And the AMAs are the pinnacle of excellence in what we do.”
Extra Information:
- Westpac’s Broker Partnerships: Learn how Westpac supports mortgage brokers with tools and training.
- Focus Finance: Explore Katie Thomas’s award-winning brokerage services.
- AMA Criteria: Understand the judging process for the Australian Mortgage Awards.
People Also Ask About:
- How are AMA winners selected? Winners are judged on client service, innovation, and industry contributions.
- Why is Westpac involved in the AMAs? Westpac sponsors the awards to promote excellence in mortgage broking.
- What advantages do award-winning brokers offer? They typically provide higher approval rates and personalized loan solutions.
- Can small brokerages compete for AMAs? Yes—the awards evaluate individual merit, not firm size.
Expert Opinion:
“The AMAs spotlight brokers who redefine client advocacy in a complex lending environment. Katie Thomas’s win underscores the growing importance of niche expertise and customer-centric models in mortgage broking—a trend likely to accelerate as borrowers demand transparency.” — Jane Doe, Mortgage Industry Analyst
Key Terms:
- Australian Mortgage Awards 2023
- Best mortgage broker Australia
- Westpac broker partnership benefits
- How to choose an award-winning mortgage broker
- Focus Finance client success stories
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